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Privacy Policy

1. Introduction

Welcome to Learn Your English.

This Privacy Policy explains how we collect, use, disclose, store, and protect personal information when you visit or interact with our website:

https://learnyourenglish.com

We are based in Ontario, Canada, and this Privacy Policy is intended to describe our privacy practices in accordance with applicable Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA), where applicable.

By using our website or providing personal information to us, you acknowledge that you have read and understood this Privacy Policy.

2. Information We Collect

We collect only the information reasonably necessary for the purposes described in this Privacy Policy.

Information You Provide to Us

When you submit a contact or inquiry form on our website, we may collect:

  • Your name;

  • Your email address; and

  • The message or other information you voluntarily provide through the form.

You are not required to provide personal information unless it is necessary for us to respond to your inquiry or provide a requested service.

Please avoid submitting sensitive personal information through our contact forms unless it is specifically requested and necessary.

Information Collected Automatically

When you visit our website, certain technical and usage information may be collected automatically through cookies, analytics tools, advertising technologies, and similar technologies.

This information may include:

  • IP address;

  • Browser type and version;

  • Device type;

  • Operating system;

  • Pages visited;

  • Referring pages or websites;

  • Approximate geographic information;

  • Date and time of visits;

  • Website interactions and events; and

  • Other technical or usage information generated through your interaction with our website.

The information collected automatically is generally used for website functionality, analytics, security, advertising measurement, and remarketing purposes.

3. How We Use Personal Information

We may use the information we collect for the following purposes:

  • To respond to questions, messages, and inquiries submitted through our website;

  • To communicate with you regarding your inquiry;

  • To operate, maintain, and improve our website;

  • To understand how visitors use our website;

  • To measure website and advertising performance;

  • To identify trends and improve our marketing activities;

  • To create or maintain advertising audiences where permitted and where the appropriate consent has been obtained;

  • To conduct remarketing and personalized advertising;

  • To prevent fraud, abuse, or security incidents;

  • To comply with applicable legal and regulatory requirements; and

  • For other purposes that are disclosed to you at or before the time your information is collected, or for which you otherwise provide consent.

We will not use your personal information for unrelated purposes without obtaining additional consent where required by applicable law.

4. Contact Forms and Email Communications

When you submit a form on our website, the information you provide is used primarily to respond to your inquiry.

Submitting a contact form does not automatically subscribe you to a marketing newsletter or authorize us to send you unrelated commercial electronic messages.

If we intend to send you commercial or promotional electronic messages in the future, we will obtain consent where required by applicable Canadian law and provide an appropriate mechanism to withdraw that consent.

You may also contact us at any time regarding your privacy preferences by emailing:

privacy@learnyourenglish.com

5. Cookies and Similar Technologies

Our website uses cookies and similar technologies to improve functionality, understand website usage, measure advertising performance, and support advertising and remarketing activities.

Cookies are small data files that may be stored on your device when you visit a website.

We may use different categories of cookies and similar technologies, including:

Essential Cookies

These cookies may be necessary for the website to function properly and may support security, basic functionality, and user preferences.

Analytics Cookies

We may use analytics technologies to understand how visitors interact with our website, including which pages are visited, how visitors navigate the website, and how website performance can be improved.

Advertising Cookies

We may use advertising technologies to measure advertising campaigns, understand conversions, build advertising audiences, and deliver more relevant advertising.

Remarketing Technologies

We may use cookies, pixels, identifiers, and similar technologies to recognize visitors who have previously interacted with our website and potentially show them relevant advertisements on third-party platforms.

Where required, non-essential cookies and similar technologies will be activated only after obtaining the appropriate consent through our cookie consent mechanism.

You may change or withdraw your cookie preferences through the cookie consent mechanism available on our website, where applicable. You may also manage cookies through your browser settings.

Disabling certain cookies may affect some website functionality.

6. Google Analytics

We use Google Analytics to understand how visitors use our website and to improve our website, content, and user experience.

Google Analytics may collect information such as device information, approximate location, pages visited, interactions, and other usage information.

Depending on your consent and applicable settings, information collected through Google Analytics may also be used to support measurement and advertising-related activities.

Google processes information in accordance with its own privacy policies and terms.

7. Google Tag Manager

We use Google Tag Manager to manage and deploy website tags and tracking technologies.

Google Tag Manager itself may facilitate the deployment of other technologies, such as analytics and advertising tags.

The information ultimately collected through these tags is governed by the relevant third-party service and the consent choices applicable to those technologies.

8. Google Ads and Remarketing

We may use Google Ads and related Google advertising technologies to measure advertising performance, understand conversions, create advertising audiences, and conduct remarketing.

These technologies may use cookies and similar identifiers to recognize interactions with our website and help us measure or improve advertising campaigns.

Where applicable, we may use information about website interactions to create audiences for advertising or remarketing purposes.

We do not intentionally provide Google with the personal information you submit through our contact forms, such as your name, email address, or message, for the purpose of identifying you in Google Ads unless such use is specifically disclosed and permitted under applicable law.

Your consent choices may affect whether certain Google advertising technologies are activated.

9. Meta Pixel and Meta Conversions API

We use Meta Pixel and Meta Conversions API technologies provided by Meta to measure website activity, understand advertising performance, measure conversions, build advertising audiences, and support remarketing.

These technologies may allow Meta to receive information about interactions with our website, such as page views, events, conversions, and certain technical information.

Depending on your consent and the configuration of our advertising technologies, this information may be used to help us:

  • Measure the effectiveness of Meta advertising campaigns;

  • Understand website conversions;

  • Create or improve advertising audiences;

  • Conduct remarketing; and

  • Deliver or measure more relevant advertising.

We do not intentionally submit the contents of your contact messages to Meta for advertising purposes.

Where applicable, advertising and tracking technologies are subject to your cookie and privacy consent choices.

Meta may process information in accordance with its own privacy policies and terms.

10. Third-Party Service Providers

We use certain third-party service providers to operate our website, manage information, analyze website activity, and support our advertising activities.

These providers may process information on our behalf or independently in accordance with their own terms and privacy policies.

Our service providers may include:

  • Substack, for storing and managing contact information and leads;

  • Google, including Google Analytics, Google Tag Manager, and Google Ads;

  • Meta, including Meta Pixel and Meta Conversions API;

  • Website hosting, infrastructure, security, and technical service providers; and

  • Other service providers that may be added as our website and services develop.

We take reasonable steps to ensure that third-party service providers handling personal information on our behalf provide appropriate safeguards and use information only for authorized purposes.

11. Substack

Information submitted through our forms may be stored and managed using Substack, our third-party service provider for lead and contact information.

The information transmitted to Substack may include the name, email address, and message submitted through our website.

Substack may process and store information on servers located outside Canada.

By submitting information through our website, you acknowledge that your information may be transferred to and processed by third-party service providers in other jurisdictions, subject to applicable privacy laws and contractual or other appropriate safeguards.

12. Disclosure of Personal Information

We do not sell your personal information.

We may disclose personal information to third-party service providers when reasonably necessary to operate our website, respond to inquiries, maintain our systems, conduct analytics, measure advertising, provide remarketing services, or otherwise perform the purposes described in this Privacy Policy.

We may also disclose personal information where:

  • You have provided consent;

  • Disclosure is required or permitted by applicable law;

  • Disclosure is necessary to protect our rights, property, or security;

  • Disclosure is necessary to investigate fraud, security incidents, or unlawful activity; or

  • The disclosure is otherwise permitted under applicable privacy legislation.

Where personal information is disclosed to a third party for a new purpose that is not reasonably expected or previously identified, we will seek additional consent where required.

13. International Data Transfers

Some of our third-party service providers may store or process information outside Canada.

As a result, personal information submitted through our website may be transferred to, stored in, or processed in jurisdictions outside Canada, including jurisdictions where privacy laws may differ from those in Ontario or Canada.

Where personal information is transferred to third-party service providers, we take reasonable steps to ensure that appropriate contractual, organizational, and technical safeguards are in place.

By using our website and submitting information to us, you acknowledge that such transfers may occur in accordance with this Privacy Policy and applicable law.

14. Data Retention

We retain personal information only for as long as reasonably necessary to fulfill the purposes for which it was collected, respond to inquiries, maintain appropriate business records, comply with legal obligations, resolve disputes, and enforce our agreements.

When personal information is no longer reasonably required, we will take reasonable steps to securely delete, destroy, or anonymize it, subject to applicable legal or operational requirements.

15. Data Security

We take reasonable administrative, technical, and organizational measures to protect personal information against unauthorized access, collection, use, disclosure, copying, modification, disposal, or other misuse.

However, no method of transmission over the Internet or method of electronic storage is completely secure.

Therefore, while we take reasonable precautions to protect your information, we cannot guarantee absolute security.

16. Your Privacy Rights

Subject to applicable law, you may have rights regarding the personal information we hold about you.

These may include the right to:

  • Request information about whether we hold personal information about you;

  • Request access to your personal information;

  • Request correction of inaccurate or incomplete personal information;

  • Ask questions about how your personal information is collected, used, or disclosed;

  • Withdraw consent to certain uses or disclosures of your personal information, subject to legal or contractual restrictions and reasonable notice; and

  • Make a privacy-related complaint or challenge our compliance with applicable privacy requirements.

To exercise a privacy right or ask a privacy-related question, contact us at:

privacy@learnyourenglish.com

We may need to verify your identity before processing certain requests in order to protect your personal information.

17. Withdrawal of Consent

Where we rely on your consent to collect, use, or disclose personal information, you may withdraw your consent at any time, subject to legal or contractual restrictions and reasonable notice.

Withdrawal of consent may affect our ability to provide certain services or respond to certain requests.

To withdraw consent or discuss your privacy preferences, contact:

privacy@learnyourenglish.com

For cookies and advertising technologies, you may also manage your preferences through the cookie consent mechanism available on our website.

18. Children’s Privacy

Our website is intended for a general audience and is not specifically directed at children.

We do not knowingly collect personal information from children for purposes that are not appropriate under applicable privacy laws.

If you believe that a child has provided us with personal information and that such information should not have been collected, please contact us at:

privacy@learnyourenglish.com

We will take reasonable steps to review and address the situation as required by applicable law.

19. Privacy Complaints

If you have a concern about how we handle your personal information, we encourage you to contact us first so that we can review and address your concern.

Please send privacy-related complaints or questions to:

privacy@learnyourenglish.com

If you are not satisfied with our response, you may have the right to contact the Office of the Privacy Commissioner of Canada or another applicable privacy regulator.

20. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our website, services, technologies, business practices, or applicable privacy requirements.

When we make changes, we will update the “Last Updated” date at the top of this Privacy Policy.

We encourage you to review this Privacy Policy periodically to remain informed about how we handle personal information.

21. Contact Us

If you have questions, concerns, requests, or complaints regarding this Privacy Policy or our privacy practices, please contact us:

Learn Your English
Ontario, Canada
Email: privacy@learnyourenglish.com

We will make reasonable efforts to respond to privacy-related requests and concerns in accordance with applicable privacy laws.

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